Marketing is one of the most interesting and creative domains to work and build your career in. The majority of people who want to build a career in business or the corporate world look forward to working in the marketing department. Marketing courses after 12th give you an early entry to the world of business. It is exactly the same as having an Amazon Prime subscription before the great Indian sale to enjoy one-day early access to the crazy lightning deals. Well, marketing courses after 12th can make you grow, both on a personal and professional level.
From mastering killer social media campaigns to unraveling the mysteries of market trends, marketing courses after 12th are your toolkit for success. These courses cover a vast array of topics that will boost your overall understanding of the topics. Marketing helps you understand the target audience and work accordingly following past trends for better outcomes. It brings out your creativity and brainstorming skills on critical topics. So, if you are looking forward to having a backstage early entry into the corporate world, marketing courses after 12th can help you with that. Let’s dive right in to learn more details about the marketing and marketing courses after 12th.
Topics covered
What are Marketing Courses after 12th?
Marketing courses are like a guidebook to learn how to promote stuff. They teach a bunch of skills, like understanding why people buy things and using digital platforms. Think of it as a toolkit for making cool ads, using social media, and figuring out what’s hot in the market.
Marketing courses after 12th aren’t just about ideas; they show you how to grab attention, know your audience, and be creative. Doesn’t matter if you’re into old-school marketing or the new digital stuff, these courses are like a starting point for a fun career in the exciting world of marketing.
A career in Marketing can be very fruitful for you. Let’s try to analyze marketing courses after 12th by looking at certain highlights regarding it.
Highlights of Marketing Courses After 12th
We will gradually be revealing the details of marketing courses. This section will basically provide you with the highlights of the course. This overview will open your mind and help you develop a basic understanding of the marketing courses after 12th.
Course Name | Marketing Courses |
Course Type | Bachelor Courses Master Courses Diploma Courses PhD Courses |
Duration | It varies, but generally between 01 to 04 Years |
Mode of the Courses | Offline and Online |
Eligibility Criteria for Marketing Courses After 12th
Since marketing courses come under a business domain, they strictly require some special eligibility criteria and entrance exam requirements. In this section, we shall be looking at the eligibility criteria involved in pursuing marketing courses after 12th:
- The students must have completed 10+2 from a recognized board or an educational institution in any field, but preferably business with English and Mathematics as a subject.
- The students must have secured an aggregate of 55-60% in their 10+2 exam. However, this requirement can vary across the colleges.
- If you are applying for a master’s degree, you need a bachelor’s degree in a relevant field.
- Some of the institutions may require an entrance exam, such as CAT Exam or CUET. Students must be aware of the entrance exam of the institution they are applying in.
These are some of the general eligibility criteria involved in the marketing courses after 12th. However, the exact entry requirements might change. Therefore, the students are requested to kindly visit the official website for more up-to-date information.
Skills Required for Marketing Courses After 12th
There are some of the important skills that you tend to have beforehand while looking for marketing courses after 12th. Some of the popular skills required are mentioned in the table given below:
Communication Skills | Teamwork |
Creativity | Problem-Solving |
Analytical Skills | Customer Focus |
Digital Literacy | Time Management |
Adaptability | Salesmanship |
While these are some of the important skills required, the absence of these skills does not mean, in any way, that you are inefficient or incompatible with this course. You can acquire these skills while learning also. So, happy learning folks!
List of the Top Marketing Courses After 12th
Not happy yet? Well, we’ve got just what you need! Here, we’re going to talk about some great marketing courses after 12th. We’ll also mention how long they take and what type of course they are. Just keep calm and trust us. Let’s look at some of the top marketing courses after 12th available for you.
Course Name | Course Type | Course Duration |
Bachelor of Business Administration (Marketing) | Bachelor’s | 03-04 Years |
Bachelor of Business Administration (Digital Marketing) | Bachelor’s | 03-04 Years |
Bachelor of Commerce (Marketing) | Bachelor’s | 03-04 Years |
Master of Business Administration (Marketing) | Master’s | 01-02 Years |
Master of Business Management (Marketing) | Master’s | 01-02 Years |
Master of Commerce (Marketing) | Master’s | 01-02 Years |
PhD in Marketing | Doctorate | 03 Years |
Digital Marketing Certification | Certificate | 06-12 Months |
Social Media Marketing | Certificate | 03-12 Months |
Marketing Management | Diploma | 01 Year |
Check out the Career in Digital Marketing here!
This table provides an overview of marketing courses at different academic levels, from bachelor’s to master’s, as well as some certification and diploma options. Let’s now have a look at the definition of these above-mentioned courses.
Bachelor of Business Administration (Marketing)
The Bachelor of Business Administration (Marketing) is like a guide to becoming a marketing superhero! You’ll learn about customers, making catchy ads, and what makes products popular. It’s like learning the magic tricks of making things everyone loves. Get ready to turn ideas into marketing masterpieces!
Bachelor of Business Administration (Digital Marketing)
The Bachelor of Business Administration (Digital Marketing) is your ticket to the digital world of marketing. You can dive into creating online buzz with topics like social media magic, website wonders, and digital strategy secrets. Learn the art of making brands shine in the digital spotlight and become a pro at all things online marketing!
Bachelor of Commerce (Marketing)
The Bachelor of Commerce (Marketing) is like a treasure map for business enthusiasts. Explore the world of selling and buying, uncovering the secrets of consumer behavior. From promoting products to understanding market trends, this course is your guide to becoming a savvy business navigator. Get ready to decode the language of commerce!
Master of Business Administration (Marketing)
The Master of Business Administration (Marketing) is your advanced toolkit for conquering the business world. Delve into strategic marketing, consumer behavior insights, and brand management. Learn the art of crafting powerful campaigns, navigating markets, and making your mark in the dynamic realm of business. Elevate your career with marketing mastery!
Suggested Reading: Career as a Growth Marketer
Master of Business Management (Marketing)
The Master of Business Management (Marketing) is your ticket to mastering the art of business. Dive deep into strategic marketing, consumer behavior, and brand management. Learn to create impactful campaigns, understand market dynamics, and lead with marketing finesse. Elevate your managerial skills and become a standout force in the business world!
Master of Commerce (Marketing)
The Master of Commerce (Marketing) is your key to mastering the world of business. Explore advanced topics like strategic marketing, market research, and consumer behavior. Dive into brand management and learn to navigate the dynamic business landscape. This program equips you to lead with expertise and innovate in the field of marketing.
PhD in Marketing
The PhD in Marketing is the pinnacle of marketing knowledge. This advanced program delves deep into research methodologies, consumer behavior, and strategic marketing. Explore emerging trends, contribute to industry knowledge, and become a thought leader. It’s your passport to the highest level of expertise, shaping the future of marketing.
Digital Marketing Certification
Digital Marketing Certification is your gateway to the online marketing universe. Master social media magic, website wonders, and digital strategy. Dive into SEO secrets and understand the power of online ads. This certification equips you with the skills to thrive in the digital realm, turning clicks into customers.
Social Media Marketing
Social Media Marketing is like the guidebook to becoming a social media maestro. Learn the art of creating engaging content, building followers, and running effective campaigns on platforms like Facebook, Instagram, and Twitter. Dive into the world of hashtags, likes, and shares, turning social media into a powerful marketing tool.
Marketing Management
A Diploma in Marketing Management is your compass in the business world. Explore customer behavior, product promotion, and market trends. Learn to navigate the marketing landscape with strategic insights. From crafting campaigns to understanding consumers, this diploma guides you in becoming a skilled marketing navigator, ready for real-world success.
Top Colleges for Marketing Courses After 12th
India is home to the top colleges of all kinds. As marketing is one of the specializations of business, the top management/business colleges in India and top marketing colleges in India shall overlap. Well, given in the table below we have some of the top colleges for marketing courses after 12th.
Name of the College | Location of the College |
Indian Institute of Management (IIM) | Ahmedabad, Gujarat |
Xavier School of Management (XLRI) | Jamshedpur, Jharkhand |
Symbiosis Institute of Business Management (SIBM) | Pune, Maharashtra |
Christ University | Bangalore, Karnataka |
Delhi School of Economics | New Delhi, Delhi |
Narsee Monjee Institute of Management Studies (NMIMS) | Mumbai, Maharashtra |
Loyola College | Chennai, Tamil Nadu |
Amity University | Noida, Uttar Pradesh |
Pune Institute of Business Management | Pune, Maharashtra |
Mount Carmel College | Bangalore, Karnataka |
St. Xavier’s College | Kolkata, West Bengal |
Institute of Management Technology (IMT) | Ghaziabad, Uttar Pradesh |
MICA – The School of Ideas | Ahmedabad, Gujarat |
Fergusson College | Pune, Maharashtra |
Madras Christian College | Chennai, Tamil Nadu |
You would also like to see the list of the Top Management Colleges in India.
This table provides an overview of some reputed colleges offering marketing courses after 12th and their respective locations in India. You can pick anyone from the pool of these top colleges and start your journey in marketing!
Also, read: SNAP Exam 2023
Tuition Fees for Marketing Courses After 12th
When we talk about the average fees, we need to take care of certain factors like the course you are opting for, the college you are selecting, the location of the campus, and other personal preferences. However, a general breakdown of the fees for the marketing courses after 12th are mentioned below:
- For diploma courses, the average fees could be somewhere between INR 10,000 to INR 50,000.
- For a bachelor’s degree, the average tuition fee could be somewhere between INR 30,000 to INR 2,00,000 per year.
- For master’s courses, the average tuition fees can lie between INR 2,00,000 to INR 15,00,000 per year (Higher fees institutions are basically IIMs).
- For PhD courses, the fees generally lie between INR 50,000 to INR 3,50,000 per year.
This is just an average fee taken into reference for your understanding. The actual representation of the academic fees may be different. essential to check with specific institutions for accurate and up-to-date fee information.
Marketing Courses after 12th: Placement and Top Companies
Opting for marketing courses after 12th in India opens doors to exciting careers with good job opportunities. Graduates from good colleges are often wanted by big companies in various fields. Famous companies like Hindustan Unilever, Procter & Gamble, Tata Consultancy Services (TCS), Amazon, and Google actively look for marketing professionals. If you focus on digital marketing, cool agencies like Ogilvy, WPP, and Dentsu are in search of a good marketer.
Even banks like HDFC and ICICI like people with marketing skills for jobs in brand management and market research. Marketing graduates usually start with salaries between INR 3 to 8 lakhs per year, depending on their job and education level. Startups, which love new ideas, are also great places to work. Doing internships and making connections while studying really helps you get good jobs, like being a market analyst, brand manager, or digital marketing pro, in the competitive Indian job market.
Top Jobs and Salaries in Marketing Courses after 12th
Marketing is one of the most in-demand and growing industries across the corporate sector. People find ample work opportunities after graduating from marketing courses after 12th. Some of the top job roles associated and their average salaries are mentioned in the table below:
Top Jobs Associated | Average Salary |
Marketing Executive | INR 3.06 LPA |
Digital Marketing Specialist | INR 3.63 LPA |
Marketing Manager | INR 7.11 LPA |
Market Research Analyst | INR 4.01 LPA |
Social Media Manager | INR 3.48 LPA |
Sales Representative | INR 3.85 LPA |
Advertising Coordinator | INR 3.00 LPA |
Public Relations Specialist | INR 5.91 LPA |
Content Marketing Specialist | INR 6.70 LPA |
Event Planner | INR 3.93 LPA |
That’s All for Today!
Thinking about pursuing marketing courses after 12th can really be a rewarding option for you. These courses help you learn how to be clever and creative in business. You get to know about what people like, how to use digital tools, and innovative ways to promote things. After finishing, you can be a marketing manager or a digital expert.
Big companies want to hire people who have these skills, so marketing after 12th open the door to cool jobs. It’s not just about books, you get to try things out and learn by doing. If you’re excited about it, marketing courses after 12th are like your pass to a fun and rewarding career journey.
We hope you have all the information needed to make the right career decision! However, choosing the right career could be a daunting task for anyone! And that’s why we are here to help you. Understand what it takes and whether you have it in you. You can avail of iDreamCareer’s special services for that.
We are here to assist you in making an informed decision about your future in this thriving field. Take advantage of iDreamCareer’s College & Course Selection Program today and embark on the path toward a successful future!
Marketing Courses After 12th: FAQs
One of the top courses for marketing after 12th is a Bachelor’s in Business Administration (BBA) with a specialization in Marketing. However, the best word is subjective, and the choices can vary.
The best courses for marketing include Bachelor’s in Business Administration (BBA), Bachelor’s in Marketing, and Master of Business Administration (MBA) with a focus on Marketing.
Courses in marketing include BBA in Marketing, MBA in Marketing, Digital Marketing Certification, and Social Media Marketing Diploma.
For marketing, a minimum qualification is a Bachelor’s degree, preferably in Business Administration or Marketing.
Yes, you can pursue a career in marketing without an MBA. Various courses like BBA in Marketing, certifications, and diplomas offer pathways to a successful marketing career.

Sushant, an accomplished content writer at iDreamCareer, has dedicated his life to the pursuit of writing since childhood. Having earned his education at the prestigious University of Delhi, he possesses a profound understanding of both arts and science in the field of education. Leveraging his professional experience, Sushant brings a fresh perspective to analyzing emerging trends in the realms of writing and education. His youthful mindset, coupled with a positive outlook, is geared towards enlightening students through the impactful delivery of wisdom and knowledge.